Privacy Policy at al44
We are committed to protecting your personal information. This policy explains how al44 collects, stores, and uses your data transparently and responsibly.
At al44, we take your privacy seriously. This Privacy Policy outlines how we handle personal data gathered from users of our platform, which includes cricket betting, live casino games, slots, and crash games available to players across Bangladesh, including Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, and beyond.
By accessing or using al44, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please do not use our platform. We recommend revisiting this page periodically, as we may update our practices to reflect changes in technology, regulation, or business operations.
Our Privacy Commitments
SSL Encryption
All data transmissions are secured with 256-bit SSL encryption to protect your information in transit.
Data Security
Your personal and payment data is stored on secure servers using industry-standard protection measures.
No Data Selling
We never sell, rent, or trade your personal information to third-party marketers or advertisers.
User Control
You can request access, correction, or deletion of your personal data by contacting our support team.
Transparent Use
We collect only what is necessary and use your data solely for delivering, improving, and securing our platform.
Mobile-First Privacy
Our privacy practices cover mobile access, app usage patterns, and bKash/Nagad payment flows specifically.
1. Information We Collect
1.1 Personal Information You Provide
When you register an account or use al44 services, we may collect the following categories of personal information:
- Full name, date of birth, and contact details including email address and phone number
- Username and password (stored in encrypted format)
- Account verification documents such as a National ID or passport copy, required for KYC compliance
- Billing and payment information including bKash, Nagad, Rocket, Upay, and bank account numbers for deposits and withdrawals
- Correspondence records if you contact our support team via email or live chat
1.2 Automatically Collected Data
When you browse or use al44, our servers and analytics tools may automatically collect the following technical data:
- IP address, device type, operating system version, and browser type
- Pages visited, time spent on pages, click patterns, and navigation paths within al44
- Session start and end times, game sessions played, and bet history (for account integrity purposes)
- Cookies, local storage values, and session tokens (see Section 4 for full Cookie Policy)
2. How We Use Your Information
al44 uses the personal and technical information collected strictly for legitimate operational and service improvement purposes. Specifically, we use your data to:
- Create and manage your al44 account, verify your identity, and ensure account security
- Process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, Mastercard, and bank transfers
- Provide customer support, respond to queries, and resolve disputes in a timely and fair manner
- Send you important service communications, account alerts, and promotional offers (where you have opted in)
- Improve our platform performance, fix bugs, and enhance the overall user experience for mobile users across Bangladesh
- Comply with legal obligations, anti-fraud measures, and responsible gaming requirements including age verification (21+)
3. Payment & Financial Data
al44 partners with trusted payment processors to handle all financial transactions. When you make a deposit using bKash, Nagad, Rocket, or Upay, or withdraw funds to your bank account or mobile wallet, your payment credentials are transmitted directly to the payment provider using secure, encrypted channels. al44 does not store your full bKash PIN, mobile banking passwords, or card CVV numbers on our servers.
We retain transaction records — including deposit amounts, withdrawal amounts, dates, and partial account identifiers — for account management, audit, and anti-money-laundering (AML) compliance purposes. These records are retained for the duration required by applicable law and our internal compliance policies.
Important: al44 will never ask you to share your full bKash PIN, Nagad password, or net banking credentials via email, chat, or any other channel. If you receive such a request claiming to be from al44, treat it as fraudulent and report it immediately to [email protected].
4. Cookies & Tracking Technologies
al44 uses cookies and similar tracking technologies to improve platform functionality, remember your preferences, and gather analytical insights about how our platform is used. Cookies are small data files stored in your browser or device.
4.1 Essential Cookies
These are necessary for the core functionality of al44, including maintaining your login session, storing your language preference, and enabling secure payment flows. Without these cookies, the platform cannot function correctly. These cookies do not require your consent and cannot be disabled.
4.2 Analytics Cookies
We use analytics cookies to understand how users interact with al44 — which pages are visited most, how long users stay on each page, and where users navigate after visiting key sections. This data is aggregated and anonymised; it is not linked to individual identities and is used solely to improve our platform.
4.3 Managing Your Cookie Preferences
You can control or delete cookies through your browser settings at any time. Please note that disabling certain cookies may impact the functionality of al44, including your ability to stay logged in or complete payment transactions. Refer to your browser's help documentation for instructions on managing cookies on your specific device.
5. Sharing of Your Information
al44 does not sell, rent, or trade your personal data. We may share your information only in the following limited circumstances:
- Payment processors and financial service providers (e.g., bKash, Nagad, Rocket, Visa, Mastercard) strictly for the purpose of completing your requested transactions
- Third-party service providers who assist us with IT infrastructure, fraud prevention, and customer support operations — bound by strict data processing agreements
- Regulatory and law enforcement authorities where we are legally required to disclose information, such as to comply with anti-money-laundering regulations or court orders
- In the event of a merger, acquisition, or restructuring of al44's business operations, where user data may be transferred as part of such a transaction (users will be notified in advance)
In all cases of data sharing, we require the receiving party to maintain data confidentiality and to use the information only for the stated purpose. We do not permit our service providers to use your data for their own marketing purposes.
6. Data Retention
al44 retains your personal data for as long as your account remains active or as long as is reasonably necessary to provide you with our services. If you close your account, we will delete or anonymise your personal data within a reasonable time frame, unless we are required to retain certain information to comply with legal obligations, resolve disputes, or enforce our agreements.
Transaction and financial records are typically retained for a minimum of five (5) years in accordance with standard financial compliance requirements. Anonymised, aggregated data (which cannot identify any individual) may be retained indefinitely for analytical and reporting purposes.
7. Your Rights Over Your Data
al44 respects your rights as a data subject. Depending on applicable law, you may have the following rights with respect to your personal information:
- Right of Access: You may request a copy of the personal data we hold about you at any time.
- Right of Rectification: If any of your personal data is inaccurate or incomplete, you may request that we correct it.
- Right of Erasure: In certain circumstances, you may request that we delete your personal data (the 'right to be forgotten'), subject to our legal retention obligations.
- Right to Object: You may object to the processing of your data for direct marketing purposes or where processing is based on legitimate interests.
- Right to Data Portability: Where technically feasible, you may request that we provide your data in a commonly used, machine-readable format.
To exercise any of these rights, please contact our support team at [email protected] with your request. We will respond within a reasonable timeframe and may require identity verification before processing your request.
8. Security of Your Data
al44 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include 256-bit SSL/TLS encryption for all data in transit, secure server infrastructure, access controls limiting which staff members can view sensitive data, and regular security audits.
While we take every reasonable precaution to protect your data, no security system is completely impenetrable. In the unlikely event of a data breach that affects your personal data, al44 will notify affected users promptly and take immediate steps to contain and mitigate the breach in accordance with applicable data protection requirements.
9. Third-Party Links & Services
al44 may reference third-party payment services such as bKash, Nagad, Rocket, and Upay in the context of describing available deposit and withdrawal methods. While we partner with these providers for payment processing, al44 is not responsible for the privacy practices of these third-party services. We encourage you to review the privacy policies of any payment or financial service you use in conjunction with your al44 account, as their data handling practices are governed by their own policies, not by this document.
10. Children's Privacy & Age Restriction
al44 is strictly an adults-only platform. Our services are intended solely for individuals who are 21 years of age or older. We do not knowingly collect, process, or store personal data from individuals under the age of 21. If you are under 21, you are not permitted to use al44 under any circumstances.
If we become aware that we have inadvertently collected personal data from a user who is under 21 years of age, we will take immediate steps to delete that data from our systems. Parents or guardians who believe that a minor may have registered on our platform are urged to contact us immediately at [email protected] so we can investigate and take appropriate action.
11. Changes to This Privacy Policy
al44 reserves the right to update or modify this Privacy Policy at any time. When we make material changes, we will update the 'Last Updated' date at the top of this page and, where appropriate, notify registered users via email or an in-platform notification. The revised policy will take effect immediately upon publication on this page.
Your continued use of al44 after any changes to this Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with the revised policy, you should discontinue your use of the platform and may request account closure by contacting our support team.
Contact Us About Privacy
If you have any questions, concerns, or requests regarding this Privacy Policy or the way al44 handles your personal data, our support team is ready to assist you.
Email: [email protected]
We aim to respond to all privacy-related enquiries within 3 business days. Response times may vary during major Bangladeshi public holidays such as Eid, Durga Puja, and Victory Day (December 16).
Ready to Explore al44?
Now that you know how we protect your data, dive into cricket betting, live casino games, and slots — all built for Bangladesh players.